Digital Designer Required in Dubai - Dubai
Digital Designer Required in Dubai
The BFL Group is one of the world’s leading off-price retailer of fashion and homeware. Based in United Arab Emirates, we serve over five markets across the Middle East and Europe.
Our journey started when our unique off-price business model – Brands for Less – was introduced to Lebanon in 1996. Four years later, in the year 2000, we had a home in the UAE.
Our goal is to delight customers and entice them back with the promise of exceptional pieces that excite – all at up to 80% off the original retail price for fashion designer brands.
Our unique “Treasure Hunt” model ensures there is always something new to explore, desire and discover within our stores. Our customers walk out with new items every time they visit any of our stores.
As Brands For Less, driven by optimized rapid-purchase strategies, became a phenomenon across the Middle East, we expanded to engage new audiences. We acquired exclusive rights to the Tchibo franchise in the MENA region, selling the German brand’s homeware and apparel at very competitive prices associated with premium customer care environment. Our UAE presence evolved into our central operational hub from where we distribute rapidly to other markets.
Role Purpose:
The Digital Designer is responsible to create digital assets for multimedia and graphics projects, including websites, mobile apps, advertising, animation, social media, interactive displays and design print collateral.
Responsibilities:
Responsible for creating graphic and visual artworks related to website, product images, banners, landing pages, social media and other graphic elements that delight, engage and inform users across all Digital / Non-Digital platforms.
Liaise with the Creative and Marketing team to translate data driven briefs into exciting and engaging creative that drives conversion.
Manage projects from conception through to completion, keeping all stakeholders updated throughout the process.
Translate business and marketing objectives into designs that are clear, compelling, visually exciting, and easy to understand.
Implement design using brand-standard colors, images, type style, and layout to ensure a unified approach to providing an engaging brand experience for the customer.
Work within designated timelines, and branding guidelines.
Maintain and develop scalable design strategies through the use of templates.
Contribute to the evolution of the brand image.
Mobile first approach to all visual campaigns.
Undertake research to keep on top of trends, innovative technologies and competitor activity to ensure the brand stays ahead of competitors.
Qualifications:
Ability to work quickly and on many projects at once, changing priorities if necessary.
Bachelor’s degree in Graphic Design, Visual Communication or other relevant disciplines.
2-3 years digital design experience, ideally in a relevant Retail / E-Commerce company or division.
Professional-level expertise in Adobe Creative Suite (Illustrator, Photoshop, After Effects, Premiere and XD).
Interest in online shopping/e-commerce.
Organized and good time management skills.
Ability to show initiative and enthusiasm for constantly improving the design across all digital channels.
Excellent creative instincts with a solid understanding of design, UX, UI, photography, typography, and layouts.
Awareness of good contemporary digital design & pixel perfection.
Experience with video, animation and motion graphics highly regarded.
Ability to effectively and clearly present and communicate ideas.
Strong understanding of digital tools and integrated marketing campaigns.
Knowledge in taking briefs and formulating them into ideas and visuals that answer BFL Group’ objectives.
Experience designing cross-platform, understanding the specifics of designing for Desktop, Mobile, Tablets and Apps.
Knowledge of HTML, CSS, Responsive web design is a plus.
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https://ae.linkedin.com/jobs/view/digital-designer-arabic-speaking-at-bfl-group-3077988315?
